First 30 Days - A Key to Driver Retention Audio Conference

Alexandria, VA, November 25, 2002 - Truckload Carriers Association (TCA) will be hosting an audio conference on December 11, 2002 from 11:00 a.m. -
12:30 p.m. EST on how to effectively manage the new drivers "First 30 Days" with your company. Too often, after driver's complete orientation, they are left to sink or swim on their own. Most drivers will leave before they drown. This audio conference will provide the tools to help your company implement a plan that will ensure that your company drivers and owner-operators survive that critical 30-day period.

After this seminar, you will know what separates high retention carriers from high turnover carriers and will be able to answer the following:

• What training and information should be part of Orientation?
• How do you make a new driver's first road trip a success?
• What are some ways to get the family involved?
• How do you establish bonds with the driver to make sure thatminor problems stay minor?
• How do you anticipate retention issues and avoid them?

Anyone involved with Driver Management/Recruiting, such as: Human Resource Directors, Fleet/Driver Managers, Operations Directors and/or CEOs should participate in this informative audio conference.

This audio conference has an excellent panel of speaker's on-hand who will provide valuable information and practical advice on the best way to work with your drivers, along with responding to several question and answer periods:

David Goodson, Director, Transportation Excellence, KPMG, LLP, St. Paul, MN, is a former truckload industry executive, and management consultant pecializing in carrier profitability and driver retention. He is author of the leading book on retention in the industry, entitled, "How to Recruit and Retain Drivers."

Chuck Johanns, Recruiting and Retention Analyst, Dart Transit Company, Eagan, MN, has thirty years in the transportation industry. His areas of expertise include operations, recruiting, driver training, and retention. He currently serves as a Recruiting and Retention Analyst with Dart Transit Company, in Minneapolis, MN, working directly with independent owner operators to solve problems that would otherwise lead to turnover.

Kerry Kearl, Vice President of Company Fleets, Crete Carrier Corporation, Lincoln, NE, has over 30 years of experience in virtually every area of the trucking industry including main-tenancy, operations, marketing, safety, senior management, and as a driver and owner-operator. He has spent the last 15 years working for Crete Carrier Corporation in their safety and company fleets departments and has helped Crete maintain one of the lowest OTR driver turnover rates (37%) in the country.

Colin Heupel, Director of Human Resources, Voyager Express, Inc., Denver, CO, is responsible for recruiting, selection and orientation of new drivers, assisting in organization and implementation of safety programs & procedures, and supervision/ remedial training of drivers. Voyager won TCA's Annual Grand Prize Fleet Safety Award in 2000 for fleets under 25 million miles.

The cost to participate in the audio conference, which includes the handouts and materials, is $120 for TCA members and $159 for non-members. Audiotapes
of the conference will be available for the same fee as the live audio conference for those who cannot participate on the day of the event, or for $59 for those who do participate.

To register, visit www.truckloadacademy.org and click on "audio conferences" or call 800/775-7654. To get the most out of the audio conference, participants are urged to dial in using a speakerphone, and have as many employees as possible listen in; all for the same cost. The seminar will include an interactive question-and-answer session so that many of the participants' questions can be addressed.

Previous audio conference topics have included: controlling accident costs; keeping driver turnover under 100%; managing cash flow; fighting back against cargo theft; and unlocking fleet manager performance, among others. For more information about the audio conference series, contact Virginia DeRoze at 703/838-1950.

TCA is the only national trade organization whose collective sole focus is the truckload segment of the motor carrier industry. The association represents dry van trucking , refrigerated trucking , flatbed trucking and intermodal container carriers operating in the 48 contiguous states as well as Alaska, Mexico and Canada. Representing operators of over 200,000 trucks, which collectively produce an annual revenue of over $20 billion, TCA is an organization tailored to specific truckload carrier needs.

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